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Making Sense of AdSense

Currently, one of the most profitable online revenue tools for webmasters would be Google’s AdSense programme. Google has managed to combine semantic keyword rankings and on the fly advertisement generation into an amazing science in itself. Before you proceed reading this article, you might want to get a brief overview of Google’s acquisition of Applied Semantics as well as an overview of the AdSense programme itself. This is not compulsory, but it will definitely help you understand AdSense better, and thus use this knowledge to maximize your revenue.

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Is Yellow Pages Listing Worth It?

First of all, this article is about the Malaysian Yellow Pages service provided by TM Berhad. Furthermore, this article is Malaysia-centric, and thus probably will not apply to Yellow Pages in your country (or whatever the service is known as). Chronicled below are my experience, the experience of those I know, and whatever stated are just my opinion.

First of all, Yellow Pages is a globally-known brand, heck, it’s so embedded in modern culture, that it has its own dictionary entry. But how relevant is the Yellow Pages in these days of the Internet? It has a lot to do with what you’re looking for in the first place. As an aside, have you ever wondered about the history of the Yellow Pages?

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Of Credit Cards and Online Spending

Credit cards are an important financial tool nowadays, it’s hard to find reasons not to own one. Sure, we’ve heard of all the gloom and doom tales of getting buried in debt due to overuse of plastic, but the keyword here is “overuse”. Just like any other tool, the credit card can be used properly or improperly. It’s really not the fault of the tool if it caused damage, it’s more likely to be the fault of the user.

Credit cards are especially useful in these times of e-commerce. Imagine, a global marketplace where everything from books to viagra can be purchased by a click of a button. Credit cards are a definite must have tool in this age of internet shopping.

First of all, you must have access to this tool. What if you can’t? What could be the reasons? Here’s some probable reasons why you cannot apply for a credit card or personal loans:

  • Not meeting minimum salary requirements.
  • Poor credit history (fresh Malaysian graduates: Do you have any outstanding PTPTN loans unpaid?)

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Is it a Good Time to be a Netrepreneur?

Joe Kraus has written an entry on why now is a great time to be an entrepreneur. A good writeup, although the obvious limitation would be that it’s a great article on the topic of net entrepreneurship but not necessarily entrepreneurship in general.

Reasons for his insight are as follows:

  • Hardware is 100X cheaper
  • Infrastructure software is free
  • Access to Global Labor Markets
  • SEM changes everything

And the consequences are:

  • More people can and will be entrepreneurs than ever before
  • Funding sources explode which enables more entrepreneurs
  • More bootstrapping to profitability
  • Higher valuations for VCs

So, what do you think? I’d love to hear your comments.

Sun Producing Laptops Now

I saw this Technewsworld article linked from Slashdot. Quote from the article:

Enterprise computer maker Sun Microsystems (Nasdaq: SUNW) announced its first-ever laptop yesterday, saying the machine was designed to let engineers and scientists perform demanding computer tasks away from their desks.

Sun, which has seen sales fall for the last four years, said that it was also lowering prices for some of its computers by up to 40 percent.

However, when I browsed Sun’s products web page, there’s no links or pictures to the laptops. I would definitely want to see how they look like.

Update: Found the laptop page here. Must say that it is disappointingly plain looking :P