Anyone with an interest for making money online would probably have heard of affiliate marketing. The most popular affiliate marketing programs commonly use the PPC model. PPC programs, as its name implies, pay publishers for every click that sends a visitor to an advertiser’s web page. The most popular PPC program would be Google AdSense.
However, there are affiliate programs beyond PPC including; Pay Per Lead (you get paid when you introduce a new customer to an advertiser), Pay Per Sale (you get paid a percentage for a purchase done by your referral) and Pay Per Action (you get paid when your referral performs a specific action; eg. filling out and submitting a form). Believe it or not, these programs typically pay much more than PPC!
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