HTNet - A Notepad of Tech, Business, Science and Self Improvement

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Today, it is arguably more important for your business to have an online presence rather than a typical brick and mortar establishment as in the past. Think about it, online retail sales have seen significant year on year growth for over a decade. And although the percentage of corporate budget allocation in IT (especially server, data center and IT personnel costs) has been growing as well, it is significantly less than what a traditional business would spend on leasing retail space, renovation and maintenance costs. Therefore it is obvious that investment in online business establishment provides more bang for the buck.

That said, it is no wonder that an online marketing and advertising agency like Globe Runner SEO is worth having on your side. With a reasonable fee, you can have peace of mind knowing that a team of industry experts are working all out to ensure that your online business presence is generating sales instead of just being a sunk cost pool.

Read the rest of Why a Reliable Online Marketing Consultant is Necessary for Your Success »

Almost anyone who has used the internet for the past three years or so would have stumbled upon the term SEO. Those with web sites would actually care what SEO means.

Anyway, if you want a simple indicator on how potent your web site is in the SEO department, then you might want to check out Web Site Grader. The ranking score and explanation is easy to understand and would not scare away those new to SEO.

In case you’re wondering; HTNet got a score of 89. Not bad, eh?

In one of my previous posts, I wrote about some search engine ranking myths that are still prevalent nowadays. I concluded that post by stating that I will be sharing two things that can significantly improve your search engine rankings.

Believe it or not, these two things are very easy to implement that almost anyone can reap the benefits. Continue reading if you want to know what they are.

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In this age and time, even a hobbyist blogger understands the basics of SEO. Those who expect to make money from their blogs will undeniably put in significant effort in making their web sites more search engine friendly.

Here are what most people would focus their optimisation efforts on:

• Achieving some sort of keyword density ratio in posts
• Bolding or emphasizing keywords
• Getting linked from other related web sites and blogs

Want to know something I’ve learned? All of the three things mentioned there have little (in fact it’s close to zero) effect on how well your site ranks for search results you’re gunning for. Continue reading if you want to find out why the above are literally duds when it comes to SEO.

Read the rest of Exposed: Search Engine Ranking Myths »