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Name cards (or business cards as many Malaysians like to call them) are important business communication and identity tools. They help your prospects understand what products and services you have to offer. They also should provide a brief but accurate representation of your company’s business.

I wanted to design my own name cards to save money and also learn a few things about designing a corporate identity. After about 2.5 revisions, I finally came up with a design that I think represents my business very nicely.

This is the final version of my name card design:

Sent the design for printing at RM50 for 200 pieces which I think is the typical market rate for digital printing on standard semi-glossy cards. I didn’t want to print too much of them because I’m not sure how they would turn out compared to the softcopy.

Less than 24 hours later, my cards were ready for pick up. Snapped some pics of them when I got home:

I’m generally pleased with how it came out although the colour reproduction isn’t accurate enough for my tastes, but it was expected. I also learned a lot about the importance of high contrasts between foreground and background colours.

Some things I’d change the the next version of the card would be:

• Bold the strapline (slogan) text on the header
• Use white font colour for the footer and/or
• Use slightly bigger font size for the address and company registration number

What do you think of the design? What changes would recommend and why?